Indian studios have long released their films day-and-date in dozens of countries. The studios’ core list of 50 international territories includes North America, Britain, United Arab Emirates, Hong Kong, Singapore, Sri Lanka, Australia, and — barring political tensions — Pakistan.
But Bollywood and other indigenous- language productions are increasingly expanding to newer shores. For example, the South Indian historical saga “Baahubali: The Beginning” is set for the biggest rollout in nontraditional territories of any Indian film to date, after grossing $95 million in the usual international markets. China, Myanmar, Laos, Indonesia, Thailand, and Taiwan are among the Asian markets that have released the film, with Japan and Korea scheduled for early 2017. Produced by Arka Mediaworks in Tamil, Telugu, and Hindi versions, the epic adventure will also be distributed in 25 Latin American territories.
One of the studios leading the global charge is Mumbai-based Eros Intl. This year, its gender-role-reversal hit “Ki & Ka” became the first...
But Bollywood and other indigenous- language productions are increasingly expanding to newer shores. For example, the South Indian historical saga “Baahubali: The Beginning” is set for the biggest rollout in nontraditional territories of any Indian film to date, after grossing $95 million in the usual international markets. China, Myanmar, Laos, Indonesia, Thailand, and Taiwan are among the Asian markets that have released the film, with Japan and Korea scheduled for early 2017. Produced by Arka Mediaworks in Tamil, Telugu, and Hindi versions, the epic adventure will also be distributed in 25 Latin American territories.
One of the studios leading the global charge is Mumbai-based Eros Intl. This year, its gender-role-reversal hit “Ki & Ka” became the first...
- 12/14/2016
- by Naman Ramachandran
- Variety - Film News
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