CEO Reed Hastings outlines streaming giant’s commitment to European content; teaser for first German original series revealed.
Netflix has spent more than a billion dollars on European film and TV productions, according to Reed Hastings, the co-founder and CEO of the streaming giant.
During a press event in Berlin, Hastings said that since 2012 Netflix has spent $1.75bn on European licensed, original and co-production film and TV projects.
This includes more than 90 original productions in various stages of development, including films, documentaries, and TV shows.
“We are one of the most active supporters and financers of European content,” said Hastings.
He said that European content is being watched by 93 million subscribers around the world, adding that more than two thirds of viewing of European content comes from outside of Europe.
“We’re creating these global audiences for great local productions,” he said.
During the event, Netflix released the debut teaser for its first German original series [link=tt...
Netflix has spent more than a billion dollars on European film and TV productions, according to Reed Hastings, the co-founder and CEO of the streaming giant.
During a press event in Berlin, Hastings said that since 2012 Netflix has spent $1.75bn on European licensed, original and co-production film and TV projects.
This includes more than 90 original productions in various stages of development, including films, documentaries, and TV shows.
“We are one of the most active supporters and financers of European content,” said Hastings.
He said that European content is being watched by 93 million subscribers around the world, adding that more than two thirds of viewing of European content comes from outside of Europe.
“We’re creating these global audiences for great local productions,” he said.
During the event, Netflix released the debut teaser for its first German original series [link=tt...
- 3/1/2017
- by orlando.parfitt@screendaily.com (Orlando Parfitt)
- ScreenDaily
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