Do you know who’s reviewing your favorite TV show?
Of course not. Who pays attention to a critic? Just click on the review, skip down to the grade or rating (What? There’s no grade? Worthless!), leave a disparaging comment that will eat away at the author’s soul, and go about your life in blissful ignorance.
But what might be affecting that grade at the bottom of a painstakingly crafted 800-word review is how well the TV show’s marketing department is doing its job. Marketing is everywhere, and carefully honed messages constructed by a team of talented individuals trying to sell you on a TV show can seep through to everyone — even critics.
Read More: ‘The Leftovers’ Longest Running Joke: A Timeline of Every Reference to Justin Theroux’s Penis
Those messages — filled with praise, targeted phrases, and Seo-friendly keywords like “Channing Tatum” — are even more lethal...
Of course not. Who pays attention to a critic? Just click on the review, skip down to the grade or rating (What? There’s no grade? Worthless!), leave a disparaging comment that will eat away at the author’s soul, and go about your life in blissful ignorance.
But what might be affecting that grade at the bottom of a painstakingly crafted 800-word review is how well the TV show’s marketing department is doing its job. Marketing is everywhere, and carefully honed messages constructed by a team of talented individuals trying to sell you on a TV show can seep through to everyone — even critics.
Read More: ‘The Leftovers’ Longest Running Joke: A Timeline of Every Reference to Justin Theroux’s Penis
Those messages — filled with praise, targeted phrases, and Seo-friendly keywords like “Channing Tatum” — are even more lethal...
- 5/29/2017
- by Ben Travers
- Indiewire
Similar News
Deadpool & Wolverine Trailer: Marvel May be Playing us for Fools With That Doctor Strange Tease Like They Did us Dirty in Multiverse of Madness
- 4/22/2024
- by Sayantan Choudhary
- FandomWire
“I think times have changed now”: Hugh Jackman Was Very Close to Breaking Ryan Reynolds’ Deadpool Record Before Fox Ensured it Never Happened
- 4/22/2024
- by Siddhika Prajapati
- FandomWire
Short Female Celebrities: Ranking 36 Stars by Height and Shoe Size
- 4/22/2024
- by Jan Stromsodd
- Your Next Shoes
‘The Office’: Domhnall Gleeson & ‘White Lotus’s Sabrina Impacciatore Cast In New Greg Daniels Comedy
- 4/19/2024
- by Rosy Cordero and Nellie Andreeva
- Deadline Film + TV
Jennifer Aniston is the Richest Celebrity Who’s Single
- 4/16/2024
- by Antonio Stallings
- Showbiz Cheat Sheet
Geena Davis Explains Why She’s Not In ‘Beetlejuice Beetlejuice’
- 4/14/2024
- by Bruce Haring
- Deadline Film + TV
‘LSD 2’ Ending Explained & Movie Recap: How Did The Three Stories End?
- 4/22/2024
- by Smriti Kannan
- Film Fugitives
The Office Reboot: Star Wars Fame Domhnall Gleeson & The White Lotus’ Sabrina Impacciatore Join The Cast Of The New Show But Netizens Stand Divided
- 4/20/2024
- by Esita Mallik
- KoiMoi
Alien TV series: Sandra Yi Sencindiver joins the cast as Weyland-Yutani exec
- 4/19/2024
- by Cody Hamman
- JoBlo.com
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.
More to explore
‘Deadpool and Wolverine’ Trailer: Hugh Jackman and Ryan Reynolds Fight to the F—ing Death in Raunchy MCU Debut
- 4/22/2024
- by Diego Ramos Bechara
- Variety - Film News
Netflix to Present Sneak Peek of New Wallace & Gromit, Zack Snyder’s ‘Twilight of the Gods’ at Annecy
- 4/22/2024
- by Scott Roxborough
- The Hollywood Reporter - Movie News
‘Lord of the Rings’ Owner Embracer to Separate Into Three Standalone Publicly Listed Entities
- 4/22/2024
- by Naman Ramachandran and K.J. Yossman
- Variety - Film News
Box Office: A24’s ‘Civil War’ Fends Off Three New Movies to Remain No. 1
- 4/21/2024
- by Rebecca Rubin
- Variety - Film News
‘Missing You’ Writer Victoria Asare-Archer Penning Limited Series Adaptation of C.M. Ewan’s ‘The House Hunt’ for Eleventh Hour Films (Exclusive)
- 4/23/2024
- by K.J. Yossman
- Variety - TV News
Meg Bennett, Soap Opera Actress and Writer, Dies at 75
- 4/21/2024
- by Mike Barnes
- The Hollywood Reporter - Movie News
Cillian Murphy Named Best Actor at Irish Academy Awards: ‘It Feels Lovely Being Home’
- 4/20/2024
- by Alex Ritman
- Variety - Film News
Kevin Bacon Returns to High School Where ‘Footloose’ Was Filmed After Student Campaign
- 4/21/2024
- by Carly Thomas
- The Hollywood Reporter - Movie News
Camila Mendes on Why We Need More Latine Representation in Rom-Coms
- 4/22/2024
- by Brenda Barrientos
- Popsugar.com
Saraciea Fennell: "The Black Girl Survives in This One" Is the Representation I Didn't See in Horror Books
- 4/22/2024
- by Saraciea Fennell
- Popsugar.com
New 360-Degree VR ‘Tuskegee Airmen’ Film Puts You in the Cockpit of a P-51 Mustang as a Whole New Way of Teaching History
- 4/23/2024
- by Christian Blauvelt
- Indiewire
‘Dune,’ ‘Rebel Moon,’ and Sydney Sweeney Made Home Viewing Success a Package Deal
- 4/22/2024
- by Tom Brueggemann
- Indiewire
Here’s Every Change ‘The Sympathizer’ Made from Book to TV
- 4/22/2024
- by Wilson Chapman
- Indiewire
Zack Snyder Clarifies ‘Barbie’ Box Office Comments, Stating “Cultural Significance” Is Still Dictated By Theaters
- 4/22/2024
- by Christopher Marc
- The Playlist
Anne Hathaway Says Chemistry Tests Were ‘Gross’ in the Early 2000s: ‘Now We Know Better’
- 4/22/2024
- by Samantha Bergeson
- Indiewire
‘Deadpool and Wolverine’ Trailer: Hugh Jackman and Ryan Reynolds Fight to the F—ing Death in Raunchy MCU Debut
- 4/22/2024
- by Diego Ramos Bechara
- Variety - Film News
Cillian Murphy Named Best Actor at Irish Academy Awards: ‘It Feels Lovely Being Home’
- 4/20/2024
- by Alex Ritman
- Variety - Film News
Box Office: A24’s ‘Civil War’ Fends Off Three New Movies to Remain No. 1
- 4/21/2024
- by Rebecca Rubin
- Variety - Film News
Sundance Film Festival: London unveils 2024 line-up (exclusive)
- 4/23/2024
- ScreenDaily
TrustNordisk boards Charlotte Blom’s comedy-drama ‘Three Men And Vilma’ (exclusive)
- 4/23/2024
- ScreenDaily
Netflix to Present Sneak Peek of New Wallace & Gromit, Zack Snyder’s ‘Twilight of the Gods’ at Annecy
- 4/22/2024
- by Scott Roxborough
- The Hollywood Reporter - Movie News
‘Missing You’ Writer Victoria Asare-Archer Penning Limited Series Adaptation of C.M. Ewan’s ‘The House Hunt’ for Eleventh Hour Films (Exclusive)
- 4/23/2024
- by K.J. Yossman
- Variety - TV News
Watch: Jessica Williams Returns to The Daily Show
- 4/23/2024
- by Jed Rosenzweig
- LateNighter
Mon Night Monologues: Roads High and Low Lead to Trump
- 4/23/2024
- by Dennis Perkins
- LateNighter
How ‘NCIS: Hawai’i’ Just Set Up Two-Part Season 3 Finale
- 4/23/2024
- TV Insider