A quartet of social-media stars — Meghan Rienks, Sasha Pieterse, Arden Cho and Karrueche Tran — will topline Lionsgate Digital Studios’ “Honored,” a high-school buddy comedy revolving around childhood BFFs.
All four have sizable online followings, and Lionsgate is banking on that collective fanbase to provide ongoing promotion for the project — the latest in the “influencer driven” movie trend. Rienks (pictured above; Hulu’s “Freakish,” Go90’s “Mr. Student Body President”), Cho (“Teen Wolf”) and Tran Tran (“Claws,” “The Bay”) are popular YouTube personalities. Pieterse (“Pretty Little Liars,” “Inherent Vice”) has 7.2 million Instagram followers and nearly 2 million on Twitter.
“Honored” will be executive produced by Zoe, Cisely and Mariel Saldana’s Cinestar Pictures — the first feature film from the sisters’ banner — and Untitled Entertainment’s Kendall Rhodes and Jason Newman in association with Popsugar Films. The film is being produced by Liz Destro of Destro Films (“The Little Hours,” “Joshy”), while Jordan Gilbert and Lindsay Gomez are the creative...
All four have sizable online followings, and Lionsgate is banking on that collective fanbase to provide ongoing promotion for the project — the latest in the “influencer driven” movie trend. Rienks (pictured above; Hulu’s “Freakish,” Go90’s “Mr. Student Body President”), Cho (“Teen Wolf”) and Tran Tran (“Claws,” “The Bay”) are popular YouTube personalities. Pieterse (“Pretty Little Liars,” “Inherent Vice”) has 7.2 million Instagram followers and nearly 2 million on Twitter.
“Honored” will be executive produced by Zoe, Cisely and Mariel Saldana’s Cinestar Pictures — the first feature film from the sisters’ banner — and Untitled Entertainment’s Kendall Rhodes and Jason Newman in association with Popsugar Films. The film is being produced by Liz Destro of Destro Films (“The Little Hours,” “Joshy”), while Jordan Gilbert and Lindsay Gomez are the creative...
- 8/9/2017
- by Todd Spangler
- Variety - Film News
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