The Weinstein Co. is moving one of its would-be Oscar hopefuls, Bible epic “Mary Magdalene” starring Joaquin Phoenix and Rooney Mara, out of the expensive awards season to focus on a less competitive spring release on March 30 timed to the Easter holiday.
It’s a fiscally responsible move — but an uncharacteristic one, as Harvey Weinstein has happily let Oscars define his business ever since “Shakespeare in Love” won best picture in 1997.
TWC has always been willing to make opportunistic changes, but taking Garth Davis’ follow-up to “Lion” out of the fall is a dramatic. It follows the company’s serial pushback of Alicia Vikander vehicle “Tulip Fever,” including many canceled press screenings, as well as a March 9, 2018 release slot for “The Untouchables” remake “The Upside,” starring Bryan Cranston and Kevin Hart.
According to Harvey Weinstein, the reason for pulling “Mary Magdalene” out of the Oscar race is just a matter of time.
It’s a fiscally responsible move — but an uncharacteristic one, as Harvey Weinstein has happily let Oscars define his business ever since “Shakespeare in Love” won best picture in 1997.
TWC has always been willing to make opportunistic changes, but taking Garth Davis’ follow-up to “Lion” out of the fall is a dramatic. It follows the company’s serial pushback of Alicia Vikander vehicle “Tulip Fever,” including many canceled press screenings, as well as a March 9, 2018 release slot for “The Untouchables” remake “The Upside,” starring Bryan Cranston and Kevin Hart.
According to Harvey Weinstein, the reason for pulling “Mary Magdalene” out of the Oscar race is just a matter of time.
- 8/21/2017
- by Anne Thompson
- Thompson on Hollywood
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