Shelter PR is expanding their agency with the launch of its new film and television division, and has also hired former Paramount exec Alicia Ramirez Wyld as exec VP.
Wyld has held senior positions at Focus Features, Warner Bros., and, most recently, Paramount where, for nearly 10 years, she oversaw regional publicity and promotions as well as all experiential marketing, in addition to sports, religious, and family outreach for the company’s films.
“On the heels of our three-year anniversary of opening the doors at Shelter PR, we are excited to take the company to the next level,” said Shelter PR partners Cara and Christine Tripicchio and Marla Farrell. “Alicia is a highly respected, savvy, and smart executive who is known for her innovative ideas and ability to execute campaigns on a global scale. We couldn’t be more thrilled that she is joining our team and look forward to expanding the company with Alicia playing a key role...
Wyld has held senior positions at Focus Features, Warner Bros., and, most recently, Paramount where, for nearly 10 years, she oversaw regional publicity and promotions as well as all experiential marketing, in addition to sports, religious, and family outreach for the company’s films.
“On the heels of our three-year anniversary of opening the doors at Shelter PR, we are excited to take the company to the next level,” said Shelter PR partners Cara and Christine Tripicchio and Marla Farrell. “Alicia is a highly respected, savvy, and smart executive who is known for her innovative ideas and ability to execute campaigns on a global scale. We couldn’t be more thrilled that she is joining our team and look forward to expanding the company with Alicia playing a key role...
- 12/13/2017
- by Justin Kroll
- Variety - Film News
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