It runs counter to box-office trends, it’s hokey and old-school, but somehow this all-singing, all-dancing spectacle keeps winning over audiences
Take a bona fide Broadway star, put them in a stodgy ahistorical musical, with a credible co-star gamely slumming it in a secondary role, and what do you get? The Sound of Music, Funny Girl, or indeed The Greatest Showman, whose stealth success at the box office since it opened five weeks ago has quietly become the biggest film story of the new year.
The Greatest Showman’s success is not just surprising: it’s bordering on miraculous. The film’s audience has grown week on week, after inauspicious beginnings, to an extent not seen since Titanic or Chicago. This goes against all received wisdom, and runs blithely counter to all current box-office trends. The movie is an original, unfranchisable story with little or no built-in audience, no superheroes,...
Take a bona fide Broadway star, put them in a stodgy ahistorical musical, with a credible co-star gamely slumming it in a secondary role, and what do you get? The Sound of Music, Funny Girl, or indeed The Greatest Showman, whose stealth success at the box office since it opened five weeks ago has quietly become the biggest film story of the new year.
The Greatest Showman’s success is not just surprising: it’s bordering on miraculous. The film’s audience has grown week on week, after inauspicious beginnings, to an extent not seen since Titanic or Chicago. This goes against all received wisdom, and runs blithely counter to all current box-office trends. The movie is an original, unfranchisable story with little or no built-in audience, no superheroes,...
- 1/31/2018
- by Caspar Salmon
- The Guardian - Film News
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