So bad it's amost good! When I watched this series in the 1980's, I could never make out if Howard's Way was meant to be a comedy, a soap or trying to be a serious drama. After watching the whole series recently on UK drama, I've definitely come to the conclusion that it's a comedy. Ken masters clothes set the tone with some extraordinary combinations and the way he wore them, sleeves rolled up! All he needed to complete the look was a red nose and he'd be the perfect clown. The designs of Jan Howard's fashion house were pretty awful too, but she still manages to expand at an incredible rate, opening shops, factories and boutiques everywhere, ending up taking her company public. Some of the cast would fit perfectly into a sailing club sit-com.
Which brings me to the script.,I could almost predict what was going to be said, or happen. It was all so stereotyped. Examples include Ken Masters running out of fuel on a powerboat race, James Brooke suddenly coming out with 'stunning' designs after a night of passion with Jan, Mark Foster committing suicide in his powerboat, Episodes ended with dramatic scenes (like Leo being swept overboard), but the next episode these events hardly get a mention. The tragic death of lead actor Maurice Colbourne in series 5 (Tom Howard) is barely mentioned, almost like the character never existed. Story lines often led to nowhere too, like the break ins at the Mermaid Yard, which makes me wonder why they were filmed or mentioned in the first place.
As for the characters, by far the most annoying is Abbey. Utterly miserable, depressing and unlikable. They way she ditches Leo, months after having his child and apparently being so in love with him as to agreeing to marry him, shows her to be a truly despicable person. I can't believe any man would want to marry her anyway, but here we are supposed to believe two men are desperate for her hand. One is a super smooth, smug, very rich, tall dark handsome American, who could just about pull any girl with his money, looks and power, and then there's soppy Leo, who fathers her second child. Leo is like a spoiled little boy during most of the series, especially if he doesn't get his way. (The first Orrin was a far more believable casting as Abbey's lover..The actor that played the later Orrin was completely wrong). Ken Masters, complete with a pouting mouth after every sentence, is completely untrustworthy, but somehow manages now only to keep regaining the trust of people he's used and abused, but also to extract money from a magic tree to fund his various schemes. In the early series he loses £750,000 on a failed marina scheme with Charles Frere, but there is no mention of how he pays this debt off, and then another £100,000 in another venture with the Frere's, which also comes from nowhere. But still bank chairman Sir John is happy to lend him vast sums of money with that disastrous track record! (I'd be very worried if Sir John was chairman of my bank!). And why would Leo go and work for someone who'd had him beaten up so badly he ended up in hospital? Everyone who sleeps with Jan Howard falls in love or wants to marry her, and her 'stamp your foot if it's not going your way' business style are, to say the least, childish at times. Charles Frere is more realistic as a businessman, but the silly and endless battles with his father ruin his credibility. The casting of Bruce Bould as a powerful director made me laugh as I couldn't stop thinking of him saying "super" in the Reginald Perrin series! Gerald Urquhart states the obvious in most of his dialogue, as does Avril Rolfe, Lynn Howard, Kate Harvey, Sir John & his successor Admiral Redfern..Without question, the best two characters were Jack Rolfe and Bill Sayers, who were a great double act and often had me laughing.
The ending is pure comedy gold. Abbey, who, from nowhere and with no business experience, manages somehow (and unexplained) to persuade the shareholders of Frere Holdings Plc, a huge, very successful public company, that Charles Frere, her father and the chairman, is not up to the task, despite decades of profits, success and expansion, Leo takes over the Mermaid Yard....he's come a long way through the series, from environmental activist, to petrol pump attendant, to selling boats, to powerboat champion, to senior manager businessman, to America Cup boat designer!! Jan's company goes public, Lynn Howard becomes pregnant by Charles Frere, despite her almost dying in an incident after a previous relationship with him, (are the Howard children mentally ill getting involved with people that nearly killed them?!) and Ken Masters takes over just about everything without a mention of how he's managed to extract millions to fund these ventures!
The strange thing is that it is a very watchable series. The scenery and settings were excellent, lovely to see some of the beautiful Isle of Wight, the sailing scenes are well done, and despite everything mentioned above, it's worth watching if you want pure escapism without too much realism. Howard's Way is almost so bad it was actually quite good!