After appearing in a Rudy Mancuso sketch last week, pop megastar Justin Bieber is once again collaborating with digital creators in the Shots Studios family. Writer/performer Poo Bear and Bieber -- who is an investor in the photo app-turned-digital studio -- have tapped Shots creator Hannah Stocking to star in the lyric video for their new single, "Hard 2 Face Reality," which also features the rapper Jay Electronica.

"Hard 2 Face Reality" hails from Poo Bear’s forthcoming debut album, Bearthday Music. The multi-hyphenate, né Jason Boyd, is best known for penning the Bieber smashes "Where Are Ü Now" and "What Do You Mean?," and also guested on Mancuso's debut single, "Black & White." In the lyric video for "Hard 2 Face Reality," Stocking is cheated on by her boyfriend, comforted by two of her friends (played by fellow digital luminaries and Shots creators Lele Pons and Inanna Sarkis), and then finds new love.