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Society6 Is Etsy for the Artsy, Crowds Curate

In the past few years, a number of Web sites have surfaced to make quality art available to the masses (at affordable prices). Gallery owner Jen Bekman's 20x200.com offers limited edition prints starting at $20. TinyShowcase.com does the same, and donates a portion of profits to a charity of the artist's choice. Both sites have developed a fan base, understandably--similar to a gallery, if you like a site's taste and aesthetic, you'll keep going back for more.

But what happens if you take away the curator and leave everything up to your customers?

Society6 aims to find out. Its goals are greater than simply selling high-quality prints. By creating an accessible social network, Society6 has produced a collaborative community of artists and art enthusiasts, where art can be bought, sold, promoted, and created.

"We've sort of taken ourselves out of the equation," said Justin Cooper, who founded the site

See full article on Fast Company