Univision.s new primetime novela .La Que No Podía Amar. (The One Who Couldn.t Love) premieres Monday, January 2, 2012 at 9 p.m. Et/Pt (8 p.m. Central). The Univision Network announced today the premiere of its new primetime novela .La Que No Podía Amar. (The One Who Couldn.t Love), a story of passion, betrayal and unrequited love that follows a young woman.s struggle to be reunited with her true love. Written by Delia Fiallo, .La Que No Podía Amar. stars Ana Brenda Contreras, Jorge Salinas, José Ron and .Nuestra Belleza Latina. judge Julián Gil, in his return to novelas following his timeless role in Univision.s original production .Eva Luna.. Premieres Monday, January 2, 2011 at 9 p.m.