(Santa Monica, CA & Tokyo, Japan) September 5th, 2012 -Illumination Entertainment, creators of Universal Pictures’ Despicable Me and Dr. Seuss’ The Lorax, and Fuji Television, Japan’s leading broadcast television network and film production company, today announced a strategic alliance in Japan. The deal brings together the creative expertise of Chris Meledandri, founder and CEO of Illumination, and Fuji Television’s Senior Executive Managing Director, Chihiro Kameyama. no immediate co-production plans on the table. The partnership will kick off in September 2012, when audiences will see the iconic Minion characters from Illumination’s hit film Despicable Me appear on the Fuji Television logo accompanying their theatrical release of Bayside Shakedown. Kameyama said: “Despicable Me was Illumination’s breakout hit and, for us, the film’s memorable characters represent the Illumination brand. To highlight our new alliance, we wanted to blend the Minion characters with our logo. Audiences will begin to see the...
- 9/5/2012
- by NIKKI FINKE
- Deadline Hollywood
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