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Film promotion requires more effort than its making: Dharmendra

Film promotion requires more effort than its making: Dharmendra

Mumbai, May 9: Yesteryears He Man Dharmendra, who has been in the industry for more than five decades and has worked in over 250 films, says these days people are giving more importance to the promotion of a film.

"Nowadays, it has become a trend that more and more pressure and effort is put on a film's release rather than on its making," Dharmendra said here Wednesday.

In his five-decade career, the 77-year-old has given numerous hits like "Phool Aur Patthar", "Anupama", "Raja Jani", "Seeta Aur Geeta", "Sharafat", "Charas", "Chupke Chukpe", "Satyakam" and Sholay" among others.

"We all want to be loved, liked and admired.

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