With the rise of Netflix and other streaming video services, Blockbuster Video has been in trouble for a long time. In the fall of 2013, news hit that the last of Blockbuster's chain stores would be closing up shop. But the obsolete rental house has found a new life and new home in Mexico. Bloomberg reports that this month may have seen the last U.S. branch of Blockbuster close, but that the brand is hotly sought after south of the border. Yet this is not the Blockbuster you remember. Former Blockbuster owner Dish Network Corp sold the company's 300 Mexican chain stores to Grupo Elektra Sab for $31 million. Owned by billionaire Ricardo Salinas, this retail/financial company has given the chain a high-class makeover. While Blockbuster's brand in the U.S. became sullied and deemed uncool after the rise of Netflix, there's no such stigma in Mexico, where DVD rentals are...
- 2/6/2014
- cinemablend.com
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