NBC took the sweeps staple of crossover storylines to a new level last week, as a running plot involving characters from the net’s three Dick Wolf dramas produced a ratings surge for each show. The stunt, along with “Sunday Night Football,” “The Blacklist” and three nights of “The Voice” carried the Peacock to a ratings victory in key demos.
In a down week for CBS, NBC also scored a rare victory in total viewers — its first for a full week in the November sweep since 2002, and its first in any sweep month (excluding Olympics weeks) since the week of the “Friends” finale in May 2004.
“Sunday Night Football,” featuring a great quarterback matchup between Tom Brady’s New England Patriots and Andrew Luck’s Indianapolis Colts produced strong ratings (7.1/19 in 18-49, 20.82 million viewers overall), standing as the week’s No. 2 primetime show in 18-49 and No. 1 in total viewers, according to Nielsen.
In a down week for CBS, NBC also scored a rare victory in total viewers — its first for a full week in the November sweep since 2002, and its first in any sweep month (excluding Olympics weeks) since the week of the “Friends” finale in May 2004.
“Sunday Night Football,” featuring a great quarterback matchup between Tom Brady’s New England Patriots and Andrew Luck’s Indianapolis Colts produced strong ratings (7.1/19 in 18-49, 20.82 million viewers overall), standing as the week’s No. 2 primetime show in 18-49 and No. 1 in total viewers, according to Nielsen.
- 11/19/2014
- by Rick Kissell
- Variety - TV News
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