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Forrest Lucas, Ali Afshar launch Esx Entertainment

Forrest Lucas, Ali Afshar launch Esx Entertainment

The founder and owner of Lucas Oil Products, cable network Mavtv, Lucas Cattle Company and the naming rights to the Indianapolis Colts’ Stadium Lucas Oil Stadium has teamed on the entertainment venture with the professional racecar driver, actor and producer.

Esx Entertainment will develop, package, finance and produce a slate of high-end, star-driven commercial projects telling “inspiring and purpose-driven stories.”

The company is supported by a media fund backed by Lucas and under the stewardship of Afshar will get involved in three to six film, TV and digital projects a year of varying budgets. Esx will also put up P&A.

Esx Entertainment will be the parent company for a family of film, television and digital labels. Afshar’s pre-existing Esx Productions will fold into the company with a feature film slate that includes the upcoming social issue drama The Wrong Side Of Right and coming-of-age story The Wizard with Jon Voight, William Fichtner, [link

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