Exclusive: Damon Wolf has been set to become president of worldwide marketing for the Lionsgate Motion Picture Group. Wolf is the current co-head of marketing at TriStar Pictures, Screen Gems and Sony Pictures Worldwide Acquisitions. He will make the move January 1, and will replace Tim Palen.
Palen, the longtime marketing chief and the brains behind such lauded film launch campaigns as The Hunger Games and La La Land, will continue to steer marketing for Lionsgate until early year end. Then, he’ll become Lionsgate Chief Brand Officer, overseeing the company’s franchise management and location-based entertainment, reporting to Lionsgate CEO Jon Feltheimer. Wolf will report to Joe Drake, chairman of the Lionsgate Motion Picture Group, who has been overhauling his team and who counts Wolf as a key hire after naming his longtime collaborator Nathan Kahane to the president post.
At Sony, President of World Wide Marketing and Distribution Josh Greenstein...
Palen, the longtime marketing chief and the brains behind such lauded film launch campaigns as The Hunger Games and La La Land, will continue to steer marketing for Lionsgate until early year end. Then, he’ll become Lionsgate Chief Brand Officer, overseeing the company’s franchise management and location-based entertainment, reporting to Lionsgate CEO Jon Feltheimer. Wolf will report to Joe Drake, chairman of the Lionsgate Motion Picture Group, who has been overhauling his team and who counts Wolf as a key hire after naming his longtime collaborator Nathan Kahane to the president post.
At Sony, President of World Wide Marketing and Distribution Josh Greenstein...
- 6/26/2018
- by Mike Fleming Jr
- Deadline Film + TV
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