Pretty Woman played seven previews to nearly Sro audiences and Mean Girls set another house record, but the Go-Go’s musical Head Over Heels just couldn’t find its footing as it opened to sales as weak as its reviews during Week 9 of the Broadway season.
Overall, summertime Broadway was anything but wilted for the week ending July 29, taking in a strong $39,633,285 in total box office. That’s a jump of nearly 8% over the previous week’s $36M, and a big 26% over the same period last year.
Total attendance for the week was 295,685, a solid 95% of capacity and a 5% hike over the previous week. Those 295,685 theatergoers spent an average $134 for their seats, compared to the $119 average last summer.
The previewing Pretty Woman: The Musical, at the Nederlander Theatre, is off to a terrific start, grossing $1,068,493 for a seven-performance week (just one shy of a full eight-show week). With an average...
Overall, summertime Broadway was anything but wilted for the week ending July 29, taking in a strong $39,633,285 in total box office. That’s a jump of nearly 8% over the previous week’s $36M, and a big 26% over the same period last year.
Total attendance for the week was 295,685, a solid 95% of capacity and a 5% hike over the previous week. Those 295,685 theatergoers spent an average $134 for their seats, compared to the $119 average last summer.
The previewing Pretty Woman: The Musical, at the Nederlander Theatre, is off to a terrific start, grossing $1,068,493 for a seven-performance week (just one shy of a full eight-show week). With an average...
- 7/30/2018
- by Greg Evans
- Deadline Film + TV
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