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Heather Parry’s Live Nation Productions Is Booming With ‘A Star Is Born,’ ‘Believer’ and More

Heather Parry’s Live Nation Productions Is Booming With ‘A Star Is Born,’ ‘Believer’ and More

How does Heather Parry, president of Live Nation Productions, operate? A telling example comes in answer to a question about how her company became involved with “A Star Is Born,” the Bradley Cooper and Lady Gaga vehicle that is already one of the biggest films of the year.

“I know Bradley, and as soon as I heard he was going to direct it I called his agent, Dave Bugliari, who was on a ski lift at the time,” she recalls. “I said, ‘How does Live Nation get involved with this movie? We have venues and festivals and concert tours and all these assets and ways we can help you market,’ and he was like ‘I’m on a ski lift!,’” she laughs. “But to his credit, he called me right back and then talked to Bradley. Then I went to a dinner party for Martha Stewart at Bill Gerber’s

See full article on Variety