In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Paramount Pictures claims the top spot in spending for the second week in a row with “Bumblebee.”
Ads placed for the sci-fi/action film had an estimated media value of $6.31 million through Sunday for 941 national ad airings on 42 networks. (Spend figures are based on estimates generated from Dec. 3-9. Estimates may be updated after the chart is posted as new information becomes available.) Paramount prioritized spend across networks including Fox, Nick and NBC, and during programming such as NFL Football, The Loud House and The Amazing World of Gumball.
Just behind “Bumblebee” in second place: Universal Pictures’ “Mortal Engines,” which saw 971 national ad airings across 37 networks, with an estimated media value of $6.29 million.
TV ad placements for Columbia Pictures’ “Spider-Man: Into the Spider-Verse” (Emv: $5.92 million), Warner Bros.’ “The Mule...
Ads placed for the sci-fi/action film had an estimated media value of $6.31 million through Sunday for 941 national ad airings on 42 networks. (Spend figures are based on estimates generated from Dec. 3-9. Estimates may be updated after the chart is posted as new information becomes available.) Paramount prioritized spend across networks including Fox, Nick and NBC, and during programming such as NFL Football, The Loud House and The Amazing World of Gumball.
Just behind “Bumblebee” in second place: Universal Pictures’ “Mortal Engines,” which saw 971 national ad airings across 37 networks, with an estimated media value of $6.29 million.
TV ad placements for Columbia Pictures’ “Spider-Man: Into the Spider-Verse” (Emv: $5.92 million), Warner Bros.’ “The Mule...
- 12/12/2018
- by iSpot.tv
- Variety Film + TV
Similar News
Becky Sloviter Named President Of Miramax Motion Picture Group
- 4/23/2024
- by Matt Grobar
- Deadline Film + TV
“There is an ancient evil somewhere in this tomb”: After Brendan Fraser and Tom Cruise, The Mummy: Resurrection Concept Trailer Shows Keanu Reeves in All His Immortal Glory
- 4/23/2024
- by Nishanth A
- FandomWire
Amy Winehouse Biopic ‘Back to Black,’ ‘Civil War’ Stay Atop U.K., Ireland Box Office
- 4/23/2024
- by Naman Ramachandran
- Variety Film + TV
Probably the Costliest Death in The Godfather, Francis Ford Coppola Reportedly Spent $100K For One Scene Even After Paramount Only Gave $6 Million to Shoot the Movie
- 4/23/2024
- by Diya Majumdar
- FandomWire
“But it wasn’t my dream to be an actress”: Francis Ford Coppola’s Risky Move to Cast His Daughter in Godfather 3 Instead of Julia Roberts Didn’t Pay Off
- 4/23/2024
- by Sharanya Sankar
- FandomWire
Elvis Bought a Stranger a Life-Changing Gift
- 4/23/2024
- by Emma McKee
- Showbiz Cheat Sheet
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.
More to explore
‘Wednesday’ Season 2 Casts Thandiwe Newton (Exclusive)
- 4/23/2024
- by Joe Otterson
- Variety - TV News
Terry Carter, ‘Battlestar Galactica’ and ‘McCloud’ Actor, Dies at 95
- 4/23/2024
- by Lexi Carson
- Variety - Film News
‘Deadpool and Wolverine’ Trailer: Hugh Jackman and Ryan Reynolds Fight to the F—ing Death in Raunchy MCU Debut
- 4/22/2024
- by Diego Ramos Bechara
- Variety - Film News
Netflix to Present Sneak Peek of New Wallace & Gromit, Zack Snyder’s ‘Twilight of the Gods’ at Annecy
- 4/22/2024
- by Scott Roxborough
- The Hollywood Reporter - Movie News
‘Lord of the Rings’ Owner Embracer to Separate Into Three Standalone Publicly Listed Entities
- 4/22/2024
- by Naman Ramachandran and K.J. Yossman
- Variety - Film News
Meg Bennett, Soap Opera Actress and Writer, Dies at 75
- 4/21/2024
- by Mike Barnes
- The Hollywood Reporter - Movie News
Chuwi is the Voice of a New Puerto Rican Generation
- 4/23/2024
- by Juan Arroyo
- Popsugar.com
Camila Mendes on Why We Need More Latine Representation in Rom-Coms
- 4/22/2024
- by Brenda Barrientos
- Popsugar.com
Saraciea Fennell: "The Black Girl Survives in This One" Is the Representation I Didn't See in Horror Books
- 4/22/2024
- by Saraciea Fennell
- Popsugar.com
Tell Me Más: Bodine Talks New Album "Quemo Lento" and Growing From Hardships
- 4/22/2024
- by Juan Arroyo
- Popsugar.com
‘The Ritual’: Al Pacino & Dan Stevens To Lead New Exorcism Film Coming Out In 2025
- 4/23/2024
- by Christopher Marc
- The Playlist
Eddie Redmayne Lives a ‘Monastic’ Life for Broadway’s ‘Cabaret’: Lay’s Chips for Lozenges and ‘the Most Painful Massage’
- 4/23/2024
- by Ryan Lattanzio
- Indiewire
Glen Powell Says Sydney Sweeney Orchestrated Meta ‘Anyone but You’ Marketing Campaign
- 4/23/2024
- by Samantha Bergeson
- Indiewire
Why Everyone Is Talking About Netflix’s ‘Baby Reindeer’
- 4/23/2024
- by Proma Khosla
- Indiewire
‘Robot Dreams’ Trailer: Pablo Berger’s Oscar-Nominated Animated Debut Hits Theaters
- 4/23/2024
- by Samantha Bergeson
- Indiewire
‘Deadpool and Wolverine’ Trailer: Hugh Jackman and Ryan Reynolds Fight to the F—ing Death in Raunchy MCU Debut
- 4/22/2024
- by Diego Ramos Bechara
- Variety - Film News
‘The Ritual’: Al Pacino & Dan Stevens To Lead New Exorcism Film Coming Out In 2025
- 4/23/2024
- by Christopher Marc
- The Playlist
Eddie Redmayne Lives a ‘Monastic’ Life for Broadway’s ‘Cabaret’: Lay’s Chips for Lozenges and ‘the Most Painful Massage’
- 4/23/2024
- by Ryan Lattanzio
- Indiewire
How Films Like ‘Civil War’ Can Spark Important Conversations and Help Defeat the ‘Outrage Industrial Complex’ (Guest Column)
- 4/23/2024
- by Steven Olikara
- Variety - Film News
‘Franklin’ Star Noah Jupe on Michael Douglas’ ‘Hilarious’ Farting Scene and Working With New Superman David Corenswet in ‘Lady in the Lake’
- 4/23/2024
- by Marc Malkin
- Variety - Film News
Terry Carter, ‘Battlestar Galactica’ and ‘McCloud’ Actor, Dies at 95
- 4/23/2024
- by Lexi Carson
- Variety - Film News
Netflix to Present Sneak Peek of New Wallace & Gromit, Zack Snyder’s ‘Twilight of the Gods’ at Annecy
- 4/22/2024
- by Scott Roxborough
- The Hollywood Reporter - Movie News
Which Couple Will Lead ‘Bridgerton’ Season 4? Showrunner Teases What’s Next
- 4/23/2024
- TV Insider
Jo Ann Ross, First Woman to Lead Broadcast TV Ad Sales, Plans to Exit (Exclusive)
- 4/23/2024
- by Brian Steinberg
- Variety - TV News
‘Franklin’ Star Noah Jupe on Michael Douglas’ ‘Hilarious’ Farting Scene and Working With New Superman David Corenswet in ‘Lady in the Lake’
- 4/23/2024
- by Marc Malkin
- Variety - TV News