Hallmark Christmas movies have a reputation for being cheesy, and the network wouldn’t have it any other way. “I had to rethink the definition of that word,” said Crown Media’s executive vice president of programming Michelle Vicary. “I don’t think it’s a negative; it’s the positivity and the fun. We’re not shy about it and we embrace it … because people want more of it.
These movies all follow a familiar formula: a G-rated world where the stars are familiar faces from soaps and ’90s sitcoms, everyone is nice (villains are just misunderstood), and every rom-com trope imaginable is filtered through over-the-top yuletide cheer. Christmas is love. That means plenty of eggnog recipes, snowy carriage rides, caroling, tree-trimming, fake snowball fights, cookie-baking, ugly sweaters, secret Santas, gingerbread houses, parades, and reindeer-spotting before two lovelorn souls finally unite for one chaste kiss at the end of the movie.
These movies all follow a familiar formula: a G-rated world where the stars are familiar faces from soaps and ’90s sitcoms, everyone is nice (villains are just misunderstood), and every rom-com trope imaginable is filtered through over-the-top yuletide cheer. Christmas is love. That means plenty of eggnog recipes, snowy carriage rides, caroling, tree-trimming, fake snowball fights, cookie-baking, ugly sweaters, secret Santas, gingerbread houses, parades, and reindeer-spotting before two lovelorn souls finally unite for one chaste kiss at the end of the movie.
- 12/20/2018
- by Hanh Nguyen
- Indiewire
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