The onscreen love drought is over — at least, that’s what the recent return of the romantic comedy seems to have signaled. After falling out of Hollywood’s favor over the past decade, the classic genre has started enjoying a new resurgence, bolstered by Netflix’s ability to churn out a slew of charming (and social media-friendly) genre entries and a studio landscape finally willing to bet on projects like “Crazy Rich Asians” and “Love, Simon.”
While Netflix generally doesn’t release its viewership numbers, a third quarter report from the streaming giant revealed last year that over 80 million customers watched its original rom-coms over the summer. (Netflix did not respond for a request for comment.) In 2018, “Crazy Rich Asians” made Warner Bros. over $230 million at the domestic box office, and a pair of sequels are already in the works.
The latest sign of the genre’s new life is...
While Netflix generally doesn’t release its viewership numbers, a third quarter report from the streaming giant revealed last year that over 80 million customers watched its original rom-coms over the summer. (Netflix did not respond for a request for comment.) In 2018, “Crazy Rich Asians” made Warner Bros. over $230 million at the domestic box office, and a pair of sequels are already in the works.
The latest sign of the genre’s new life is...
- 6/20/2019
- by Kate Erbland
- Indiewire
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