After weeks of successive box office flops, Disney is once again coming to movie theaters’ rescue with the release of “Frozen II,” a long-awaited sequel expected to bring 2019’s biggest opening weekend since the release of “The Lion King” back in July.
Releasing on 4,300+ screens, “Frozen II” is projected by independent trackers for a $105-115 million opening, which would make it the first animated film to open above $100 million outside of the summer. Analysts who spoke with TheWrap say that they believe an opening as high as $130 million is possible.
Expectations for this sequel are through the roof. It’s not an exaggeration to say that “Frozen” has become the Disney classic for today’s generation of kids in the way that “The Lion King” and “Beauty and the Beast” were for kids of the 90s. That has made “Frozen” into a brand nearly as valuable for Disney as Marvel or “Star Wars,...
Releasing on 4,300+ screens, “Frozen II” is projected by independent trackers for a $105-115 million opening, which would make it the first animated film to open above $100 million outside of the summer. Analysts who spoke with TheWrap say that they believe an opening as high as $130 million is possible.
Expectations for this sequel are through the roof. It’s not an exaggeration to say that “Frozen” has become the Disney classic for today’s generation of kids in the way that “The Lion King” and “Beauty and the Beast” were for kids of the 90s. That has made “Frozen” into a brand nearly as valuable for Disney as Marvel or “Star Wars,...
- 11/20/2019
- by Jeremy Fuster
- The Wrap
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