Over the next five years the ABC aims to become more culturally diverse in its staff and programming, more local and to make its services more personalised.
ABC MD David Anderson made that commitment today in a speech to the National Press Club as he also emphasized the ways in which the broadcaster is providing practical support to help Australians during the pandemic.
Referring to the fragmentation in the media landscape, he observed: “The big global streaming platforms are looking to grow stronger, while smaller players aim to snatch slices of the market.
“The danger is that our Australian stories get lost in the mix, or don’t get told at all, and that our sense of shared national identity is thereby diminished.
“Meanwhile across the world there are more extreme voices, and more cries of ‘fake’ news. There has been a worrying decline in public confidence in democratic institutions,
MD David Anderson promises a more culturally diverse and personalised ABC