Viewers watching Food Network's Chopped in recent weeks may have raised some eyebrows at commercials running in-between the show's cloche-lift cliffhangers.
Alongside spots for kitchen tools and home goods, the channel has been running commercials for President Donald Trump’s re-election campaign touting his “Great American Comeback” messaging. While TV has long been the focal point of political ad spend, niche cable networks like Food Network or HGTV have not traditionally been a heavy focus for campaigns, who have preferred to funnel cash to local markets in swing states.
The novel coronavirus pandemic, combined with an expanded ...
Alongside spots for kitchen tools and home goods, the channel has been running commercials for President Donald Trump’s re-election campaign touting his “Great American Comeback” messaging. While TV has long been the focal point of political ad spend, niche cable networks like Food Network or HGTV have not traditionally been a heavy focus for campaigns, who have preferred to funnel cash to local markets in swing states.
The novel coronavirus pandemic, combined with an expanded ...
- 7/15/2020
- The Hollywood Reporter - Film + TV
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