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‘The Rental’ Is Second Film Ever to Be #1 on Both Theatrical and VOD Charts at Same Time

‘The Rental’ Is Second Film Ever to Be #1 on Both Theatrical and VOD Charts at Same Time

For only the second time in the five months of parallel theatrical/Video on Demand releases, one film led grosses both in available theaters and on at least one home viewing chart. Dave Franco’s “The Rental” (IFC) grossed $404,000 in 250 theaters, two thirds of them drive-ins, to easily best several library titles made available this week. “The Karate Kid” (1984) was #2 with about half that gross from a larger number of theaters.

The horror thriller, starring Dan Stevens and Alison Brie, about two couples at a vacation rental facing unexpected terror, also placed #1 on Apple TV’s list of most viewed titles. With the film only released on Friday (too late for inclusion on other current charts), this is likely only a harbinger of more success as other lists are updated.

Unlike “Trolls World Tour” (Universal), the previous dual top placer, this is a standard price rental ($5.99-$6.99 depending on venue

See full article on Indiewire