Kevin Whyte’s Token Group is weathering the pandemic thanks to its diversified businesses which encompass talent management, live touring, TV production and distribution.
“It will be a brutal two years but we will come through this; we have reserves to fall back on,” said Whyte, who founded the group nearly 30 years ago.
“I’m worried about where the young, entrepreneurial businesses will be coming out of this,” he told Screen Producers Australia CEO Matt Deaner in a webinar today. “They’re the ones that we will all have to look out for.”
During the pandemic the group’s Guesswork Television kept shooting The Weekly with Charlie Pickering for the ABC, which enabled the producers to experiment with new ideas.
Whyte tells If he is figuring out the logistics of when and how to film the next series of the ABC’s Hard Quiz in Melbourne later this year.
Token Group’s Kevin Whyte sees upsides post the pandemic