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TV Ratings: Billboard Music Awards and ‘Amazing Race’ Take a Tumble

TV Ratings: Billboard Music Awards and ‘Amazing Race’ Take a Tumble

The 2020 Billboard Music Awards saw Post Malone emerged with a whopping nine total trophies, however, the show itself wasn’t quite as successful in the ratings department.

A total of around 3.6 million total viewers tuned in on NBC, which looks to be a substantial 55% dip from the previous edition. Its 0.8 rating among adults 18-49 was only enough for fourth place on the night, and also represents a new all-time low for the music show.

However, those historically small numbers aren’t really all that surprising given that awards shows are tumbling almost across the board of late. For instance, earlier this year the Oscars fell 20%, the Emmys around 9% and the ACM Awards over 30%. It’s also worth noting that due to Covid-19, the Billboard Music Awards were shifted by more than five months from their traditional May broadcast date, which likely played some part in contributing to drastic fall.

Meanwhile,

See full article on Variety