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NY Gov. Andrew Cuomo Pacts With The RealReal On Masks By Local Designers; Slams White House Cop-Out “We Can’t Control The Pandemic”

NY Gov. Andrew Cuomo Pacts With The RealReal On Masks By Local Designers; Slams White House Cop-Out “We Can’t Control The Pandemic”

New York Gov. Andrew Cuomo and his daughter Mariah Kennedy Cuomo Monday announced a New York State partnership with online luxury consignment marketplace The RealReal and dozens of local fashion designers to make and sell masks with profits going to Covid-related charities. The initiative is called ‘Mask Up’ like the funny A-list public service ad campaign the administration created earlier this year with Jane Rosenthal and Tribeca Enterprises.

A limited-edition ‘New York Tough’ mask designed by NY fashion label Public School will kick of the five-week campaign today. New themed masks will drop each week with proceeds benefiting national nonprofits Feeding America and Nurse Heroes and the New York Covid Relief Fund.

“As we continue the fight against Covid-19, one fact is clear — masks help stop the spread and save lives. But it’s also clear that Covid fatigue is setting in and that presents its own challenge,” Cuomo said.

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