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Hulu’s ‘WeWork’ Documentary Trailer Asks if Company Was Just a Cult (Video)

Hulu’s ‘WeWork’ Documentary Trailer Asks if Company Was Just a Cult (Video)

Was Adam Neumann’s WeWork, one of the biggest and most exciting companies to completely flame out in recent years, just some sort of giant cult?

That’s one of the questions posed in the new Hulu documentary “WeWork: Or the Making and Breaking of a $47 Billion Unicorn.” The documentary film is one of several projects coming soon about WeWork, which provided shared, flexible work spaces for tech startups and became wildly overvalued before failing to go public, leading to founder and CEO Neumann to step down.

The documentary shows how Neumann was seen as a guru of sorts; an influential, hippie-messianic leader who convinced employees they were changing the world. That mentality, as the doc shows, led to overspending and lavish parties and lifestyles that ultimately led to the company’s disastrous crash.

“I believed every word that came out of Adam’s mouth,” one subject in the trailer says.

See full article on The Wrap