Each weeknight, Fox News Channel’s primetime opinion hosts seek to own the libs. Greg Gutfeld says he wants to own some laughs.
In an unorthodox maneuver, executives at the Fox Corp.-owned cable-news outlet will explore whether jokes and satire can capture a crowd after 11 p.m. with “Gutfeld!,” which debuts Monday night. Fox is the latest in the media industry to try and blend news and comedy into a hybrid it hopes will sell.
“Human beings aren’t always 100% funny or 100% serious,” says Gutfeld in an interview, suggesting he has leeway to test concepts that Fox News viewers don’t usually see on weeknights. He has been honing his craft on Saturday nights, where he has led “The Greg Gutfeld Show,” another program that aims for fans of late-night styles and that Fox News says generates a substantial audience. Among the sketches presented there: a spoof ad for “Demotrex,...
In an unorthodox maneuver, executives at the Fox Corp.-owned cable-news outlet will explore whether jokes and satire can capture a crowd after 11 p.m. with “Gutfeld!,” which debuts Monday night. Fox is the latest in the media industry to try and blend news and comedy into a hybrid it hopes will sell.
“Human beings aren’t always 100% funny or 100% serious,” says Gutfeld in an interview, suggesting he has leeway to test concepts that Fox News viewers don’t usually see on weeknights. He has been honing his craft on Saturday nights, where he has led “The Greg Gutfeld Show,” another program that aims for fans of late-night styles and that Fox News says generates a substantial audience. Among the sketches presented there: a spoof ad for “Demotrex,...
- 4/5/2021
- by Brian Steinberg
- Variety Film + TV
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