ITV Studios and BBC Studios India have struck a deal to adapt several ITV Studios scripted dramas for the Indian market.
The first ITV Studios titles to be adapted include “Gold Digger,” “Sticks and Stones,” “Trauma” and “35 Days.” In addition to the Hindi-language adaptations, BBC Studios will also explore tapping into the large Tamil and Telugu-language markets.
Augustus Dulgaro, executive VP, distribution, Asia Pacific at ITV Studios, said: “Working with BBC Studios India will only strengthen what we can both achieve in the region. These are really powerful stories, full of themes that matter to all of us – betrayal, love, family intrigue and loss. I’m very much looking forward to seeing our IP repurposed for South Asian audiences.”
BBC Studios has considerable experience in adapting British IP for the Indian market. As revealed by Variety, an adaptation of smash hit series “Luther” is in the works, starring popular Bollywood...
The first ITV Studios titles to be adapted include “Gold Digger,” “Sticks and Stones,” “Trauma” and “35 Days.” In addition to the Hindi-language adaptations, BBC Studios will also explore tapping into the large Tamil and Telugu-language markets.
Augustus Dulgaro, executive VP, distribution, Asia Pacific at ITV Studios, said: “Working with BBC Studios India will only strengthen what we can both achieve in the region. These are really powerful stories, full of themes that matter to all of us – betrayal, love, family intrigue and loss. I’m very much looking forward to seeing our IP repurposed for South Asian audiences.”
BBC Studios has considerable experience in adapting British IP for the Indian market. As revealed by Variety, an adaptation of smash hit series “Luther” is in the works, starring popular Bollywood...
- 6/3/2021
- by Naman Ramachandran
- Variety Film + TV
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