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Ratings: NBC’s ‘American Ninja Warrior’ Pays Off More Than Last Week’s ‘Small Fortune’

Ratings: NBC’s ‘American Ninja Warrior’ Pays Off More Than Last Week’s ‘Small Fortune’

ABC’s steady “The Bachelorette” led Monday in TV ratings, but NBC averaged more total viewers throughout primetime. Following “The Bachelorette,” the Zooey Deschanel and Michael Bolton-hosted “Celebrity Dating Game” ticked up a hair among adults 18-49, per the earliest available Nielsen numbers. NBC aired more U.S. Olympic Trials from 8 to 10 p.m. The broadcaster upgraded 10 o’clock with an “American Ninja Warrior,” which outperformed last week’s “Small Fortune” in the time slot. Sticking with our theme of fairness, which works in both directions, let’s just it wasn’t exactly as hard as scaling the salmon ladder to best “Small Fortune.” ABC was first in ratings with a 0.7 rating in the advertiser-coveted 18-49 demographic and second in total viewers with an average of 3 million, according to preliminary numbers. “The Bachelorette” from 8 to 10 averaged a 0.8 rating and 3.3 million total viewers. At 10, “Celebrity Dating Game” got a 0.5 rating and 2.2 million total viewers.

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