BBC exec Charlotte Moore has defended the recent U-turn to make BBC Three a linear channel once more, following its move to streaming five years ago.
For Moore, who became the BBC’s Chief Content Officer in late 2020, expanding her remit to include radio, education and children’s content as well as TV, it’s all about finding and bringing in new younger viewers.
The exec told the Edinburgh TV Festival: “BBC Three has been making some extraordinary programmes. We’ve increased the budget to make many more. We know that there is an audience in the UK that is still watching linear television. I want to make sure there is universal access to programmes for those BBC Three audiences. The young audience is the hardest to capture, with so much [alternative] choice out there – it’s really important those young audiences know what we have.”
Pushed on whether the 2016 move...
For Moore, who became the BBC’s Chief Content Officer in late 2020, expanding her remit to include radio, education and children’s content as well as TV, it’s all about finding and bringing in new younger viewers.
The exec told the Edinburgh TV Festival: “BBC Three has been making some extraordinary programmes. We’ve increased the budget to make many more. We know that there is an audience in the UK that is still watching linear television. I want to make sure there is universal access to programmes for those BBC Three audiences. The young audience is the hardest to capture, with so much [alternative] choice out there – it’s really important those young audiences know what we have.”
Pushed on whether the 2016 move...
- 8/25/2021
- by Caroline Frost
- Deadline Film + TV
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