"Bright Promise" featured Dana Andrews as the lead cast performer, anticipated by NBC Programming to draw a greater viewing audience. A year after the show had been on the air, NBC fired Andrews, cutting his high negotiated salary out of the budget. The normal day-time series trial usually sustains for two years, either extended or canceled, or replaced with another serial series. 20th Century Fox Television agreed, and permitted NBC Daytime Programming director Llynn Bowlen to develop the night-time (NBC) Peyton Place series for a daytime serial series. The Cast and crew of Bright Promise discovered their show had been canceled reading the morning edition, Los Angeles Times, Calendar newspaper, show biz column. Dana Andrews learned of his termination in the same manner. He really was surprised.