This film wants to be all and ends to be nothing but a tremendous coca cola publicity. Watching this film comes to mind a bunch of sports movies, of course the main reference is Michael Ritchie's *THE BAD NEWS BEARS* mixed with some ROCKY's "times of truth". Nothing is original in this derivative piece of flick, everything is stolen from other movies, specially from the american sports films. In other hand, *ATLETICO SAN PANCHO* carries the burden of a misconstructed screenplay filled with common places and not even one smart idea. Children are just fuzzy creatures in this one, they are just stereotypicall and vacuom creatures. This mimic piece of film adds nothing to mexican cinema. Hope the negatives burn in hell.