The Joe Schmo Show seems stupid at first. When picking up the cheesy-looking DVD box set for sale (at the low, low price of $9.99), the show looked like typical mindless entertainment. However, the Joe Schmo Show proves to be rather brilliant at points. Matthew Kennedy Gould is a reality show participant who believes he's in a real contest- but the entire show is staged and fixed to test his reactions and to put him through the wringer. Along the way, the writers provide a hilarious parody of our horrid American reality shows. The show's host is an absolute riot. Pick it up and laugh- it's a shame that the series only ran two seasons.