Factory

The commercial "Factory" aka "Leading the Electric Revolution and Sustainability" presents showing their new plans for new facilities to be built in the U. S. by developing electric vehicles and working towards the environment cause in such constructions and also the vehicles that use less fuel energy. Award winning director Terrence Malick uses of great and spectacular visual imagery to compose his short, showing a natural landscape where such factory will be built while veteran actor Don Cheadle voices about the brand and its importance in making developing such enterprise.

With such combination of elements, people and events, one can't go wrong with that, specially since Mr. Malick is a master in dominating the craft of cinematography, composition of shots and the editing to put everything together (though he still needs to learn about the use of actors in feature films, since most of them are condemned to be left on the cutting room floor as many of his films ever since "The Thin Red Line" had proved and you can look it up each of his film trivias on this website and see how was left out or reduced at the final cut). Free-spirited and fueled with a positive effect, though can't proof if the environment can be saved with such damage control after all what's been done in one full century ago but still gets some praise from me for trying such. 8/10.