First off I'd like to say that the 2 reviews I've read are very disappointing although the film is definitely NOT. One was a review of the series rather than the film and the other was by an alleged fan who has ADHD or watched another movie altogether.
In this film you are introduced to the guild of Fairy Tail full of lovable eccentric mages. Even if you are not a fan you can pick up the storyline and quickly are given an insight into the rich tapestry of great characters. An earlier criticism from "a fan" was that this effort to introduce the characters and additional scenes could be viewed as filler in the movie. This is not my view, as in reality it was done to ensure this was not just another fanbase movie that only the fans would watch.
Within the first 10 minutes you realise that these characters are larger than life and funny as hell. Happy, Natsu's pet flying cat, always has me laughing with great offhand comments and didn't fail to deliver in the movie. Fairy Tail are guaranteed to bring havoc wherever they go but they have hearts so large you can't help but warm to them.
What Japanese anime does well,and this movie is a good example of, is combine pathos and fatality with comedy to provide a roller coaster of emotions so that you can be crying and laughing within the same breath.
Look at UP, Toy Story and even Wreck it Ralph and you can see how the influence of anime and quality anime such as Fairy Tail has had in this area.
I loved the new characters too, Eclair and Momon's story was loving and poignant and if you watch the prologue which was released after the movie as a 15 min short it just enriches the story of these two. It is referred to as Fairy Tail Movie Prolouge - Hoou no Miko aka "Sunrise" or "The First Morning"
The Fairy Tail mages I felt were a bit under powered from the series but that does happen when you translate onto the big screen. Still their hearts were just as big and the emotions evoked by fully developed characters just as solid. There are a couple of scenes where there is slight nudity for comedic purposes but nothing graphic.
As a fan I'll give it 8/10 as this is a solid example of why after 175 episodes of the series it is still going stronger than ever. Quality never goes out of style and with all the great characters in Fairy Tail there is someone there for everyone.
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