Put aside this is from director / writer Kevin Smith and judging 'The 4:30 Movie' on it's own merits you still don't come back with much to show for it. Very few laughs, slightly annoying characters and knee deep life sentiment as the plot charts a course of young romance. A downward trajectory of a man who once made witty comedies continues via tired inspiration.
New Jersey teen Brian (Austin Zajur) rekindles with his crush Melody (Siena Agudong) as plans are made to sneak into the 4:30 showing of a R-rated film together (hence the title). In the meanwhile, he hangs out with his best friends on route to a day at the movies. Here friendships and a possible relationship will be tested by egomaniac manager Mike (Ken Jeong).
I'll give a cast of young actors credit for making their characters feel down to earth if nothing else. However a story tracing the directors early life is equal parts cliched and meandering. With nothing new to say, very few comedy setups it has the entertainment factor of an afterschool special and about as much emotional depth as one too.
This isn't about the 80's neither. Ditto society's affection for going to the movies (kids are sneaking into films they didn't pay for, but hey that's okay?). What does it have to say about growing up or interactions with the opposite sex? Nothing you haven't saw or heard done better. It's coda? Awfully close to self-aggrandizing as in "Here's my life! Look at me! I made it in Hollywood after all!".
A lot of critics think 'The 4:30 Movie' is a move in the right direction for Smith and I couldn't disagree more. This was a tale in boredom and eventually I gave up hope it would get better. A handful of cameos don't elevate things. With nothing insightful, no killer dialog and few laughs the hardcore fans are saying this is a return to form. It really ain't.
