I am not a hunter and live in suburbia like most of us. This show allows me a glimpse into the lives of people that have chosen a different life and I enjoy this a lot. I am disappointed by some of the other reviews that (mostly) incorrectly portray information as factual this more opinion based. The use of profanity, I think, is understandable when failure of equipment or to complete a task has potentially catastrophic side-effects. It's very different for us if the vacuum cleaner stops working. Much more of an inconvenience - no real harm done.
If you enjoy looking at wonderful arctic/sub-arctic scenery, are open to the choices and transitions of others and can put up with the repetitive editing style, then this is a show you should thoroughly enjoy.