Kirk Cameron responded to the film's negative reviews by pleading to his fans on his Facebook page: "Help me storm the gates of Rotten Tomatoes. All of you who love Saving Christmas - go rate it at Rotten Tomatoes right now and send the message to all the critics that WE decide what movies we want our families to see. If 2,000 of you (out of almost 2 million on this page) take a minute to rate Saving Christmas, it will give the film a huge boost and more will see it as a result! Thank you for all your help and support in putting the joy of Christ back in Christmas!" This actually resulted in a severe backlash against the film, in which Internet users traveled to the Rotten Tomatoes page and condemned the film. Cameron later blamed this action on "haters and atheists".
"VeggieTales" creator Phil Vischer was asked to submit an opening segment to this film, but respectfully declined.