John Douglass, owner of the "jacksfilms" YouTube account, was invited to the world premiere of this movie by Sony because he praised it sarcastically since its announcement.
Sony promoted the latter release of the trailer by hosting a press conference in Cannes, the day before the 2017 Cannes Film Festival, which featured T.J. Miller parasailing in. Variety called the event "slightly awkward" and The Hollywood Reporter described it as "promotional ridiculousness."
On January 13, 2018, Saudi Arabia lifted its 35 year ban on cinema and The Emoji Movie was the first film screened, often as a double feature with Captain Underpants: The First Epic Movie (2017).
Tony Leondis, the director of the movie, does not take emoji's seriously. He sees them as "the toys of the 21st century" and said he needed to rush the movie because "who even knows if people are going to like emoji's in [six years]".
With its nominations for Worst Picture, Worst Director, and Worst Screenplay, The Emoji Movie (2017) became the first full-length animated motion picture to receive nominations for those specific categories at the Golden Raspberry Awards. The film is also the first animated film to receive a Razzie Award nomination for screenwriting since The Hunchback of Notre Dame (1996), when the latter film was nominated for "Worst Written Film Grossing Over $100 Million" in 1997 (losing to the live-action film Twister (1996)).
The film was shown alongside Puppy, a short film based on the Hotel Transylvania films.
In the Latin American Spanish version, the name of Jailbreak was changed to "Lady Hacker".
A week before the film was released, Sony tweeted a controversial promotional picture parodying the Hulu series The Handmaid's Tale (2017). It was immediately met with criticism for being tasteless, considering the content and themes of the Hulu series. Following the backlash, the tweet was deleted.
'Sean Hayes'' 3rd time Voice Acting in a Fully CGI Film, after Igor (2008) and Monsters University (2013).
T.J. Miller and Maya Rudolph were previously in Big Hero 6 (2014). A TV series based on that film was released in 2017, with Rudolph reprising her role.
The official artwork of the main trio bears a strong resemblance to the final poster for Free Birds (2013).
Anna Faris' third Sony Animation movie. She was also in Cloudy with a Chance of Meatballs (2009) and Cloudy with a Chance of Meatballs 2 (2013).
Conrad Vernon's 2nd Sony Animation film, after Sausage Party (2016), and his 2nd animated film not from Dreamworks Animation.