R | | Crime, Drama
A mother personally challenges the local authorities to solve her daughter's murder when they fail to catch the culprit.
There are several allusions to Don't Look Now (1973). Not just the storylines of both films being about parents grieving the death of a daughter. The film Dixon's mother is watching on television about "the dead girl" is Don't Look Now (1973). We hear a few brief notes from Pino Donaggio's score. Red is the key color in both films. The eponymous billboards are bright red and the agency guy is called "Red". Both films have a little person, a useless priest, hopeless cops, a nasty fall, a massive knife, children left to play alone by water, and a kids' toy bobbing in water.
You Red Welby?
Red Welby: Yes, ma'am. How may I help you?
Mildred Hayes: I heard there's three billboards out on Drinkwater Road. You're in charge of renting them out, that right?
Red Welby: I didn't know we had any billboards out on Drinkwater. Where is Drinkwater Road?
Mildred Hayes: It's a road ...
At the beginning of the movie, when the mother is driving by the billboards, and then backing up, and then going forward again, the head above the driver's headrest changes height from where the actual actress' head reaches - driving double.
$4,396,537 (USA) (3 December 2017)
$54,513,740 (USA) (3 May 2018)