Wine brand Lindauer, which depicted men as pathetic cry-babies without their girls in a recent TV ad, has launched a follow-up effort in print, with a tactical media buy in the social pages of New Zealand’s Sunday Star Times.
The campaign was by Ddb New Zealand.
In September, Lindauer released a TV ad that portrayed men are hopeless when their loved one leaves them to their own devices for a girls’ night out.
Credits:
Agency: Ddb Group New Zealand Client: Lion Nathan Product: Lindauer Published – Sunday 11th November, 2012 Lion Nathan: Marketing Manager – Wine – Susan Cassidy Brand Manager – Lindauer – Kylie Biddle Ddb: Executive Creative Director – Andy Fackrell Group Business Director – Angela Watson Art Director – Julia Ferrier Copywriter – Jennie Liddell Photographer: Sonya Nagels Account Manager: Maria Bjorkman Mac Operator: Graham Bannister...
The campaign was by Ddb New Zealand.
In September, Lindauer released a TV ad that portrayed men are hopeless when their loved one leaves them to their own devices for a girls’ night out.
Credits:
Agency: Ddb Group New Zealand Client: Lion Nathan Product: Lindauer Published – Sunday 11th November, 2012 Lion Nathan: Marketing Manager – Wine – Susan Cassidy Brand Manager – Lindauer – Kylie Biddle Ddb: Executive Creative Director – Andy Fackrell Group Business Director – Angela Watson Art Director – Julia Ferrier Copywriter – Jennie Liddell Photographer: Sonya Nagels Account Manager: Maria Bjorkman Mac Operator: Graham Bannister...
- 11/12/2012
- by Robin Hicks
- Encore Magazine
Similar News
‘Step By Step’ Reunion: Cast Remembers Suzanne Somers At 90s Con
- 3/18/2024
- by Armando Tinoco
- Deadline Film + TV
In Honor of "Girl Meets World," Five Other Tgif Spinoffs We Need
- 11/28/2012
- by virtel
- The Backlot
'Step By Step': Remembering the Tgif mainstay, and its increasingly attractive cast
- 8/31/2011
- by Kate Ward
- EW.com - PopWatch
Lindauer: men are pathetic cry-babies when their women leave them alone for a night
- 9/18/2012
- by Robin Hicks
- Encore Magazine
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.