AMC is trying to have its cake and eat it, too — extending its Netflix-like ad-free subscription tier with new content and features, while remaining a basic cable network.
For new drama series “The Terror,” the network will release all 10 episodes for AMC Premiere customers on Sunday, March 26, at 9 p.m. Et, the same time as the network TV premiere of episode 1. That’s a binge-viewing bonus patterned on Netflix’s standard release strategy, designed to drive up subscribers to the $4.99-per-month add-on.
For now, AMC Premiere is available only to Comcast’s Xfinity customers, who also must have a TV package that includes AMC.
For new drama series “The Terror,” the network will release all 10 episodes for AMC Premiere customers on Sunday, March 26, at 9 p.m. Et, the same time as the network TV premiere of episode 1. That’s a binge-viewing bonus patterned on Netflix’s standard release strategy, designed to drive up subscribers to the $4.99-per-month add-on.
For now, AMC Premiere is available only to Comcast’s Xfinity customers, who also must have a TV package that includes AMC.
- 3/22/2018
- by Todd Spangler
- Variety - TV News
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