iQiyi joins forces with Singapore’s Ghy Culture to launch talent agency
Strategic joint venture aims to identify and promote talent across the Southeast Asia region.
iQiyi International, the Singapore-based outpost of Chinese streamer iQiyi, has formed a strategic joint venture with Singapore’s Ghy Culture & Media to launch a talent agency focusing on Southeast Asia.
In a statement, the two partners said they’ve signed a Memorandum of Understanding (Mou) to establish the Singapore-based agency, which aims to identify and promote talent across the Southeast Asia region.
They also said a talent search programme that “aims to uncover hidden talent across region, particularly in Singapore, Malaysia, Thailand, Indonesia and the Philippines”, is also in the works.
iQiyi International, the Singapore-based outpost of Chinese streamer iQiyi, has formed a strategic joint venture with Singapore’s Ghy Culture & Media to launch a talent agency focusing on Southeast Asia.
In a statement, the two partners said they’ve signed a Memorandum of Understanding (Mou) to establish the Singapore-based agency, which aims to identify and promote talent across the Southeast Asia region.
They also said a talent search programme that “aims to uncover hidden talent across region, particularly in Singapore, Malaysia, Thailand, Indonesia and the Philippines”, is also in the works.
- 3/17/2021
- by Liz Shackleton
- ScreenDaily
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