Will Smith’s Shocking Oscars Slap Ignites Twitter With Highest Overall Engagements to Date
The 94th Academy Awards ignited Twitter and Variety’s Trending TV chart for the week of March 21 to 27, pulling in more engagements than any other TV series, award show or broadcast — including the Super Bowl — since the chart’s launch.
The Oscars received nearly 33 million engagements during its three-hour-plus Sunday night broadcast and accompanying red carpet pre-show. A lot of that engagement revolved around the latest fashions, the discourse about cutting eight of the craft category announcements from the live broadcast, and touching wins and acceptance speeches from best supporting actor Troy Kotsur ("Coda") and best supporting actress Ariana DeBose ("West Side Story").
Ariana DeBose's historic win and gorgeous speech had me in tears.
The Oscars received nearly 33 million engagements during its three-hour-plus Sunday night broadcast and accompanying red carpet pre-show. A lot of that engagement revolved around the latest fashions, the discourse about cutting eight of the craft category announcements from the live broadcast, and touching wins and acceptance speeches from best supporting actor Troy Kotsur ("Coda") and best supporting actress Ariana DeBose ("West Side Story").
Ariana DeBose's historic win and gorgeous speech had me in tears.
- 3/28/2022
- by Amber Dowling
- Variety Film + TV
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