After 15 years of curating the best of short films, Vimeo is giving some insight into what makes a coveted Staff Pick.

The streaming platform for rising filmmakers launched a Generation Vimeo campaign to mark the 15th anniversary of the website. Staff Pick Best of the Year winning director Danae Gosset provided the animation for this short film inspired by Henry Joost and Ariel Schulman’s “A Brief History of Baldessari” video, and directed and produced by Vimeo’s internal creative team, to share the behind-the-scenes process for selecting Staff Picks. “High Maintenance” co-creator Ben Sinclair provides the voiceover for the video, returning to Vimeo where the HBO series originated. Watch the video below.

Founded in 2008, Vimeo’s Staff Pick program has honored filmmakers like Josh and Benny Safdie and “Aftersun” director Charlotte Wells. Kristoffer Borgli, John Wilson, Daniels, Savannah Leaf, A.V. Rockwell, Hiro Murai, Kogonada, Eliza Hittman, David Lowery, and...