The Joe Rogan Experience renews its deal with Spotify but moves to a non-exclusive distribution plan
Spotify is all-in to keep The Joe Rogan Experience on its streaming platform. Today, the music, podcast, and audiobook platform announced it’s inked a multi-year extension to host Rogan‘s top-rated program. However, rather than make Spotify the only place you can listen to The Joe Rogan Experience, the interview podcast is going non-exclusive, opening the door up for listeners across a spectrum of streaming services.
Other platforms set to host The Joe Rogan Experience include Apple, Amazon, and YouTube. Spotify began laying the groundwork for Rogan to expand his reach in 2023, and now that shift is happening. Instead of letting Rogan roam free, Spotify “will work closely with Joe and his team to continue to maximize the audience of the show across platforms.”
Streaming competitors have kept close watch over the expiration of Rogan’s current deal, which some estimate was for $200 million. Knowing other platforms would poach Rogan without hesitation,...
Other platforms set to host The Joe Rogan Experience include Apple, Amazon, and YouTube. Spotify began laying the groundwork for Rogan to expand his reach in 2023, and now that shift is happening. Instead of letting Rogan roam free, Spotify “will work closely with Joe and his team to continue to maximize the audience of the show across platforms.”
Streaming competitors have kept close watch over the expiration of Rogan’s current deal, which some estimate was for $200 million. Knowing other platforms would poach Rogan without hesitation,...
- 2/2/2024
- by Steve Seigh
- JoBlo.com
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